Digital transformation essential for media & events
The arrival of digital disrupters such as Google, Facebook, Amazon and Twitter has turned events, broadcast media and publishing on its head. In order to compete, today’s media, events and publishing companies must also harness the latest technologies to develop new business models, win new audiences and comply with new data protection legislation.
Information technology can provide the tools that your company needs to tackle the most complex challenges. It can turn a blizzard of data into clear, useful insights and better decision-making. Technology has transformed everything from product development, marketing, sales and resource management to customer support. Our Cloud solutions, for example, can support agile app development and delivery, content distribution, video transcoding, data archiving, backup and disaster recovery.